Yodel is committed to providing an advertising service with fair
and consistent policies that benefit our users, advertisers, partners,
and Yodel. To achieve this goal, we maintain high standards for
ads accepted into the AdWords programme. The policy listed below
complement our Terms and Conditions and describe Yodel's advertising
policies with regards to products and services.
To run your ads on Google you must adhere to our content policy.
Application of our policy will always involve an element of discretion
and we reserve the right to reject or approve any ads.
Please note that the decisions we make concerning advertising in
no way affect the search results we deliver.
Ads to pass drug tests |
Advertising is not permitted
for the promotion of products such as drug cleansing shakes
and urine test additives. |
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Alcohol |
Advertising is not permitted for the promotion
of beer or hard alcohol. |
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Anti and Violence |
Advertisements and associated websites may
not promote violence or advocate against a protected group.
A protected group is distinguished by their:
Race or ethnic origin
Colour
National origin
Religion
Disability
Sex
Age
Veteran status
Sexual orientation/Gender identity
Ad text advocating against any organisation or person (public,
private, or protected) is not permitted. Stating disagreement
with or campaigning against a candidate for public office,
a political party or public administration is generally permissible.
This standard applies to everyone who wants to advertise
on Google, whether we agree with their viewpoint or not.
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Bulk Marketing |
Advertising of bulk marketing products is
not permitted if the stated or implied use of the following
products is unsolicited spam:
Email lists that are not opt-in
Bulk email software
Bulk messaging
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Cable Descramblers
and Black Boxes
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Advertising is not permitted for products
that descramble cable and satellite signals in order to get
free cable services. |
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Cell Phone Jammers |
Advertising is not permitted for the promotion
of sites or products that enable illegal access of or tampering
with software, servers, websites, cell phones or other communications
or content delivery systems or devices. |
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Counterfeit Designer Goods
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Advertising is not permitted for products
that are replicas, or imitations, of designer goods. |
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Dialers |
We do not permit advertising that is associated
with dialers in any way. |
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Drugs and Drug
Paraphernalia
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Advertising is not permitted for the promotion
of drugs and drug paraphernalia. This includes drug accessories,
illegal drugs, and herbal drugs such as salvia and magic mushrooms. |
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Fake Documents |
Advertising is not permitted for the promotion
of fake IDs, passports, diplomas, and noble titles. |
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Fireworks/Pyrotechnic
Devices
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Advertising is not permitted for the promotion
of fireworks and pyrotechnic devices. |
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Gambling
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Advertising is not permitted for online casinos,
sports books, bingo, and affiliates with the primary purpose
of driving traffic to online gambling sites. |
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Hacking and
Cracking Sites
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Advertising is not permitted for the promotion
of hacking or cracking. For example, sites must not provide
instructions or equipment to illegally access or tamper with
software, servers, or websites. |
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Miracle Cures
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Advertising is not permitted for the promotion
of miracle cures, such as 'Cure cancer overnight!' |
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Mod Chips
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Advertising is not permitted for the promotion
of mod chips, such as devices that unlock copyright protection. |
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Prostitution |
Advertising is not permitted for the promotion
of prostitution. |
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Sexual Content
(Adult)
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Advertising is not permitted for the promotion
of child pornography or other non-consensual material. |
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Solicitation of Funds
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Only government-registered charities may
solicit funds. Political fundraising is generally permitted.
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Tobacco and Cigarettes |
Advertising is not permitted for the promotion
of tobacco or tobacco-related products. |
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Traffic Devices
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Advertising is not permitted for the promotion
of radar jammers, license plate covers, traffic signal changers,
and related products. |
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Weapons
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Advertising is not permitted for the promotion
of certain weapons, such as firearms, ammunition, balisongs,
butterfly knives, and brass knuckles. |
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